Hi Toma, it’s Nabila!

I appreciate you wanting to know me better. Let me share with you a little bit about myself, why I think we’d work well together, and how I can contribute to your team as a UX Writer.

When I was 12, I was a nerd with a blog.

Nothing was more thrilling than receiving engagement on my poems, album reviews, or my pre-teen take on global warming. Connecting with people around the world through my blog made me feel like the world was at my fingertips. This is where my fascination for new media and writing began.

Today, I’m a designer who solves problems by leveraging the power of words to build seamless user experiences. And I want to work at Facebook because I want to empower people by giving them access to the world.

How I work

I use design-thinking.

User research keeps me focused. The iterative method keeps me humble and determined. Perfection is a myth; my goal is to deliver better products.

I am explorative.

Give me user insights and I’m like a kid in a candy store. I enjoy learning surprising things about people. It challenges me to define unexpected opportunities.

I am collaborative.

Like a puzzle, the whole is greater than the sum of its parts. I deliver my best work when I can leverage my teammates’ expertise. In order to grow, I leave my ego at the door.

My skills

Here are some highlights from wearing several hats at Erasmus University Rotterdam over a few years (as Communication Specialist, Graduate Programme Manager and, most recently, Marketing Executive).

Content strategy.

I built robust information architecture using taxonomies to organise 100k digital assets and improve user interaction.

Brand management.

I wrote brand guidelines that were used by over 3,600+ employees. I worked closely with designers, external vendors, and internal clients to uphold it.

Writing.

I transformed several complex discussions about renewable energy into unintimidating white papers, features, and digital content.

Learning innovation.

I helped design the RSM Escape Room, setting learning goals and participating in tests. I also coordinated student excursions and activities to enrich RSM’s graduate programmes.

My UX case studies

Check out my UX passion projects and client work where I define opportunities, optimise content strategy, test interaction design details, and iterate solutions to deliver minimum lovable products.